According to the new 9To5Google (opens in a new tab) Reportedly, Google is working on a way to combine a number of its search technologies and possibly AI into a new tool called ‘Search for a Friend’.
It is said to enhance Lens, which allows users to search the Internet with image input rather than text, to extract more content from a web page.Speculation suggests that the new Search Compatibility window may be added to the company’s popular sidebar web browsercomprising two-thirds (66%) of all desktop browsing sessions (with Statcounter (opens in a new tab)).
Google Chrome Search Companion
Looking at the code, it appears that Search Friend will be able to identify certain types of data about a web page such as its title and other types of metadata to determine what you’re looking for.
It will also use Lens to scan images on the page to add more context to the information it collects.
The so-called friend will likely reveal information related to the user that they may be looking for, helping to make web browsing and jumping between pages more efficient. When someone searches for a product, for example, Chrome may suggest deals or tech specs pages to ease your research efforts.
All this comes at a time when Microsoft is integrating AI like ChatGPT into its browser – Edge – and Google is exploring its place in artificial intelligence. Whether Search Companion will use Google’s Bard, or even exist at all, is uncertain, as Google has not yet made an official announcement about the upcoming project, but it is clear that work is well underway to refine and improve the company’s search engine experience. .
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